MOBE Training: How to Get You Emails Opened

It is important that you create well crafted, killer content that leads to closed deals. But, as good as your email body should be, it serves no purpose if it does not get opened. Your email needs to be able to cut through the clutter and capture a prospect’s interest enough to get opened. Below are three tips that will help you increase your email open rate.

 1)      Maximize Your Email Subject Line

The subject of your email plays a great part in the email getting opened. Create a specific, direct subject that tells the customer what to expect in the email, while raising their curiosity enough for them to want to open it.

Research caution against emails with 60-70 characters. Marketers refers to this as the ‘dead zone’ of subject length, and emails with that may characters in their subject line hardly ever get opened. Subject lines with 49 characters and below proved to get opened more often.

      2)      Create a Catchy Hook

The first sentence of an email is critical in consumer decisions to keep reading. After looking at the subject of the email, customers will actively read the first sentence to decipher the email’s worth. If you don’t say anything that interests them within those first few seconds, you lose them.  They just move on to the next email out of the masses in their inbox.

This first sentence becomes even more important in nowadays settings because more people are reading emails from their smartphones. Most smartphones display the subject of the email and a preview of the first few words of the message. Because of this display layout, it’s important that your first sentence must really be something personalized to the recipient’s needs.

      3)      Reduce Spam Triggers

Most email providers will let you know if your email has red flag content that’s likely to get it marked as spam. Excessive use of sales prompt words like ‘buy’, ‘order’, and ‘clearance’ are likely to send your email straight to the spam folder.

Some of the words with the most selling power are also among the ones to trigger spam filters most, e.g. ‘click here’. Words such as this one will get you clickthroughs; people will continue to click your link and go to your page. Minimize the use of all other spam trigger words, and only use the ones that will serve you a purpose. See also The importance of an Email list

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Where Should You Target Your MOBE Products Promotions?

The MOBE affiliate program has consultants all over the world, and this can get confusing for people on international markets when it comes to promotion. Should they promote MOBE products in their own localities or abroad, or do both?

Language

MOBE products are only in English, which is not to say it will always be that way. But currently, they are in English, and the majority customer base is in English speaking countries. Most MOBE consultants are based in the United States, and that is a good market to target. The audience is more receptive to business training, so they are already a step closer to accepting and purchasing when you promote MOBE products to them. The market is open even to international MOBE consultants; you are not only limited to your own country.

The digital age has made it easy to target your ads to specific locations. You can select the region, country, state, even city you want your ads to be viewed, and currently you should focus more on the US, because that’s where the majority of buying customers are.

Non-English Speaking Markets

MOBE endeavors to bring MOBE products and business training to the rest of the world. We are currently looking at translating our materials into other languages—first Spanish, then Chinese and others. This is a big step that will require a lot of work to be done to come to realization. Live communication is a big part of MOBE, so the company will have to find and hire qualified customer support, telephone coaches and live presenters who speak those languages. It will have to find staff who are skilled in affiliate marketing and can sell MOBE products in those languages. In short, MOBE will to need to create entire teams to support the language.

Conclusion

The US is the most fruitful market for MOBE products, but that in no way means you cannot promote MOBE products to other English speaking countries like Canada, Australia and the UK.If you believe you can make sales in those countries, by all means, put some of your efforts towards thosemarkets.

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MOBE Training: How to Solve Employee Disputes

As an entrepreneur, you are bound to find yourself facing personality clashes at one point, be it something as small as someone playing music too loudly to really big issues like rumors and accusations. Generally, people will be civil and work together despite their differences, but sometimes issues are such that they cannot find a common ground and you will need to intercede.

Below are a few MOBE training tips that will help you prevent conflict, and tackle it in a manner that will satisfy both parties and resolve the situation.

      1)      Define Acceptable Behavior

Defining what is acceptable and unacceptable in the company is a positive step towards preventing conflict. Create a framework for decision making that will outline behaviors in line with the company’s rules and regulations. Also outline a delegation of authority statement, encourage sound business practices and collaborations, and reward excellent teamwork.

Clearly define job descriptions so that people know what is expected of them, and state clearly the chain of command to allow for effective communication. Make sure all employees are well aware of what will and will not be tolerated. This will clear up any confusion and misinterpretations that may lead to conflict.

      2)      Approach the Situation with an Open Mind

Be neutral and consider both points of view. If an employee reports an issue with another, call them both and listen to each side of the story without taking preference. Take an objective look and try to understand how each of the parties feel. Pay attention to each party’s queries and ask questions. Acknowledge the emotions both parties feel, but focus on the issue needing resolution.

      3)      Deal with Facts, not Emotions

Acknowledging emotions does not mean focusing on them. It means accepting that people are angry, unhappy, etc., and realizing that the emotions are just a byproduct of the problem. Address the problem, not emotions. Avoid the tendency to attack personalities or pass judgement on characters. Attacking someone’s character will only cause defensiveness and have people take offense, and that will only escalate the conflict. Approach the issue with a rational, goal oriented frame of mind, which will depersonalize the conflict and separate the issue from the people involved.

Conclusion

Conflict is a normal part of any organizational setting; the challenge of conflict lies in how it is handled. If it’s concealed or ignored, conflict is only likely to fester and grow into hostile working environments where employees can’t perform at their best potential. You should take conflict as an opportunity to grow. Provide a platform to reflect and readjust after one occurs. Doing this trains employees to face future difficulties with ease and effectiveness.

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Matt Lloyd On Positive Mindset During Business Hardships

When you are starting your business from the ground, you will probably face a lot of dark times. Things might not be going the way you intended, you’ll be short of fund, and have your hands full keeping everything together. It can be demotivating, and it one of the major reasons most entrepreneurs quit within their first year.

It is part and parcel of the business world, and the only way to deal with it is through a positive mindset and a will to move forward.

MOBE founder, Matt Lloyd, like any other entrepreneur, is no stranger to those dark times. When he started his online marketing business back in 2008, he didn’t make any commission for months. Even after investing heavily and putting in 10 to 12 hours a day of work. 

Protect Your Investment

One of Matt Lloyd’s most motivating factor during those days was the investment he had made into the business. He says because he’d put in not only a lot of money, but also a lot of time into it, he was resolute to see it through to success.

When you are facing difficulties with your business, think of the money and time you have already invested in. You have come as far as starting your business, a step many people never reach. Now it’s the time to buckle up and protect your investment. 

Take Courage from Others

Because he could see other people who had become successful in the business he had invested in, Matt Lloyd said he knew success was possible, and that motivated him. As a MOBE consultant, you know there are a lot of other MOBE consultants who have made hundreds of thousands of dollars with the MOBE affiliate program. Research and evaluate your strategies to find out what they are doing to succeed, and reinvent your approach.

Be Deaf to Outside Negativity

Matt Lloyd says one of the things that helped him develop a resolute mindset was the people around him that told him he couldn’t succeed. There will be people around you who don’t understand or believe in what you are doing, or they are just trying to look out for you, so they might try to steer you towards another path they think would be more fruitful for you. Focus on your business and goal for success, and ignore all the outside noise. 

Conclusion

A positive mindset will get you through the hardest of times in business. Be clear of what you want to achieve and go for it. It might take a little longer, or be a little harder to get, but resolve to get it. If your first attempt doesn’t work, go back to the drawing board and evaluate what you can improve to achieve your goal.

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MOBE Review: The Importance of an Email List

The money is in the list. That’s probably one of the most important internet marketing proverbs out there. What it basically means is that your lists will determine the kind of profit you will make. Build a strong email list, you can get very high conversion rates and make more profit, but a weak list can stagnant your business.

Why Email?

Email is still a very valuable method of communication online. Granted, social media is the new shiny toy in the internet marketing spectrum, but it is on borrowed land. The social media platform algorithms controls what your audience see,it’s out of your control. When you send email, it is up to you to make sure you optimize your emails for your audience to open it. You also build deeper relationships with prospects through emails than with social media

Is Bigger Always Better?

It’s good to have a large email list, as long as the list is relevant to your product. But there is no use in having a list of hundreds of thousands of people that does not convert, and an audience that has no interest in your products wont convert. If you are promoting MOBE products and your emailing list is made up of teenagers, you are likely to get very low conversion. You should be focusing on finding people who are in business and are looking to improve.

Content Is Everything

Your content is what will get people to open your emails, and what will keep them reading. Optimize your content to offer information of value to your audience.Set yourself to be a trusted advisor by giving proven, expert information that helps them solve a problem, especially related to the products you are promoting. Structure the content to help your audience see how your products can help solve their problems.

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Matt Lloyd’s Financial Tips for Affiliate Marketing Newbies

Finance is a very important issue for every business. This is true especially to small businesses because money is usually tight. You have to find a way to cut cost in one area to be able to cover the next. You also have to carefully plan how you use the money to make sure everything is covered while the business keeps growing

Like the rest of small businesses, as an affiliate marketer, you need to manage your money creatively to be able to reinvest in your business. You have to plan how much to invest in web hosting, traffic, marketing, etc.

Using Credit Cards

Matt Lloyd’s number one financial tip for affiliate marketers is to put all your business expenses on a credit card. He advises finding one really good credit card and making it your business credit card.

Matt Lloyd says he started using a credit card for business after he learn about the lucrative rewards programs a credit card can offer as you spend more. You are going to be making a lot of expenses for your business, especially as it grows. This expenses all add up, and can get you wonderful rewards that will benefit your business. A good credit card will give you points each time you spend, and the rewards you redeem from your points could be something as significant as free international flights.

Matt Lloyd also talks about the advantages that credit cards offer for bookkeeping.Keeping all your expenses in one credit card will help you track your expenses easily. You get periodic, itemized statements that eliminates having to keep every single receipt. This will also come in handy during tax time, you can just extract that information and pass it to your accountant, which saves you time and money.

Conclusion

Having all your business expenses in one place, separate from your personal expenses is the best financial decision you can make. Choosing a credit card gives you a lot of perks that will be beneficial to your business, and it also provides easy paper trail, so getting a business credit card is a necessity for every growing entrepreneur.

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Who Needs MOBE Training? You Do.

You obviously want to make more money, and are thinking of affiliate marketing if you are reading this article. It seems easy, you get some products, put links out and have people click those links, and voila,you make money.

On the most laymen explanation, sure, that’s how it goes. But the amount of background work you need to put in to create those link and actually get people to click them can be quite overwhelming when you don’t know what you are doing.That’s why you need MOBE training programs and MOBE products.

MOBE Training Programs and Products

Ongoing business training is an essential component of your business journey. With MOBE training programs and products offered in the MOBE Marketplace you can stay ahead of the learning curve. You get to use top industry training products, tools and solutions that allow you to build your business with ease. MOBE training programs and products categories range from online marketing, lead generation, sales, outsourcing, business setup and many more.

My Top Tier Business Education

My Top Tier Business MTTB is a market leading MOBE training system encompassing online business training programs and business systems all wrapped in one. The 21 step program is offered in high quality videos, and explains different online business models.

Through this MOBE training program, you get access to a free personal live coach to hold your hand throughout the steps and clear things up when you get stuck. In less than two years this program has paid out over $15 Million in commissions to people who have taken the 21 Steps and implemented them in their online business.

So, How Do I Get MOBE training?

If you are looking for a system that produces results, you have found it. There are many testimonies of people who have earned huge commissions with the MOBE affiliate program. You can join this group of successful MOBE consultants by just registering with the MOBE affiliate program, or contact the 24 hours MOBE support center to find out more.

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The Number 1 Reason People Hesitate to Join the MOBE Affiliate Program

Starting your own business is a scary thing. There is no guarantee for success. Maybe you have been thinking of going into online marketing, but you have seen so many people invest in affiliate marketing and fail miserable at it. Some never even make a single cent. So you are hesitant to join the MOBE affiliate program.

You are not alone. Many people are afraid to venture into entrepreneurship, and the biggest obstacle comes from their mindset. It is how you think that makes you question your success chances even though you know many other people have had great success in this niche.

‘Employee’ Mindset

Most people start off with a job. You graduate and then you get a job and work for some time. You get used to showing up, doing the work, and getting paid. It’s a simple transaction. Your money is guaranteed every month end. You can still get paid even if your work is mediocre at best.

When you become an entrepreneur, for example, joining a program like the MOBE affiliate program, the landscape changes. There is no guarantee for money. You can put in ten hours a day every single day for a week and not make a single cent if you are doing the wrong thing. This is what scares people from joining programs like the MOBE affiliate program.

Think Like an Entrepreneur

If you want to be successful in business, you have to learn to think like a business owner. You need to understand that you get paid when you produce results, not merely just doing work. If you want to be a MOBE consultants, you have to realize you get paid to bring in commissions. You promote MOBE products and MOBE events, and get a percentage of the sale. You won’t get paid for merely creating pages and links without conversion.

The only way you are going to bring commission is focusing on generating quantity and quality of clicks. This means creating your pages, placing ads, getting people to click those ads, and then some of them going to your links to buy.

Conclusion

Your success with the MOBE affiliate program is really dependent on you. You need to shift your way of thinking from an employee mindset where you get paid for putting in the hours, and realize that as an entrepreneur, your money comes from results. You have to take full responsibility for your results and make sure your links are generating proper traffic and generating conversion.

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MOBE Training: Negotiating for Business

MOBE Training: Negotiation is an important part of entrepreneurship. You have to negotiate to get the best deals at reasonable rates and the best quality, otherwise you will be spending a maximum on everything, and funds dwindle fast when you are on that situation.

People are hesitant about negotiate deals because they are not sure how to go about it. Like everything else, there is the right and the wrong way of going about negotiating to get better deals, and this list gives a few tips to use when negotiating for business.

1)      Know What You Want

MOBE Training: When you don’t know exactly what you want to get out of the negotiation, you could end up with anything, and sometimes that is worse than what you started with. Before you even approach someone for a better deal, know exactly what kind of deal you want.

2)      Prepare for the Negotiation Meeting

MOBE Training: Approaching a negotiation meeting without sufficient information is very counterproductive to your efforts because the other party may use your lack of knowledge to gain the upper hand in the negotiation process. Do a proper research of what you are negotiating for, and be reasonable when you ask. An unbelievably unreasonable offer will get you flatly turned out before the negotiation goes anywhere.

3)      Have a Negotiation Strategy

MOBE Training: Arrange your approach to the negotiation clearly.A basic negotiation strategy will start with an opening offer, which is the most important because it set a benchmark for all subsequent offers.Once you make an offer, the other party will either accept, reject, or counteroffer you. The other party might reject your offer and ask you to come with a better offer.That’s a situation you should never accept, it’s akin to negotiating with yourself, and the other party will just keep forcing you to lower your offer until they are satisfied.

Negotiation is an important part of life, especially in business. It’s a shrewd game of skill, smart thinking, discipline, creativity, and good timing. Emotions, egos, or luck have no place in the process. Poor negotiation skills can cost you a lot of money on things you really didn’t have to spend much for, so use the tips above to plan and executive your next negotiation successfully.

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MOBE Digital Audio Marketing Review

With the rise of online radio came the opportunity for digital audio advertising through streaming platforms like Pandora and Spotify, but is this latest trend worth spending your money on? Find out in this short but comprehensive MOBE review below.

There Is a Huge Market

 

Pandora alone has 81 million subscribers, with a large majority subscribed under 'freemium accounts'. These means millions of potential customers will be exposed to your advertisement when the access their free accounts online.

Its Targeted

 

Audio streaming platforms offer targeted marketing that lines your advertisement with your potential clients. This includes people in your local area, and other demographics you might be targeting. So a majority of people exposed to your advertisement already have interest in products like yours, hence conversion rates are likely to be high.

Less Clutter 

 

Most audio streaming platforms offer only one advertisement per interaction. Consumers won't be exposed to a commercial every few minutes, which generally makes them tune off or become indifferent to advertisements. Instead they will hear your and repeatedly through their interaction, which will imprint information about your product clearly.

No Push Marketing

 

Consumers do not like having advertisements pushed into their private space, for example, pop up advertisement while they are browsing. They might develop a negative view of a company that pushes advertisements on them, and not want to use its products. With digital audio streaming, they already expect advertisement because they are on free accounts. 

Alternative Audience Engagement

 

Audio streaming platforms offer more than just advertisements. You can also engage your consumers through many direct interactions offered by the platforms. For example, in Spotify you can create branded playlists with tracks chosen by your consumers. Whenever a user accesses that playlist, they will be exposed to your company information.

Conclusion

 

Digital audio marketing offers a new way to connect with a large pool of potential customers worldwide in a non-evasive manner. It is growing tremendously, and gives your advertisements a unique airplay per interaction. Because of its many perks, this MOBE review comes to a conclusion that digital audio advertising should definitely be part of your marketing campaign.

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